Immediately, the music genre featured in this magazine is apparent. The most notable giveaway is the large smiley face which is an iconic rave/clubbing symbol. The loud, clashing colours also give connotations of this genre of music as it is commonly represented with a similar vibrant colour scheme in the same way heavy metal music is linked to the colour black.
Mixmag's cover has no photography on it at all - this suggests the lack of celebrity interest and perhaps more of a focus on the actual music (which is also suggested by the free CD).
The cover is unique in the way that it is both visually pleasing and full of content. The font is in sans-serif and has a very smooth, artsy look which suggests informality - the title is even in lower case which emphasizes this further.
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